Born and raised among the natural and exquisite beauty of Argentina,
Vanesa Wittenberg grew up surrounded with the country’s flair for fashion
and creativity. When Vanesa relocated to Los Angeles and earned her MBA from
the University of Southern California’s Marshall School of Business, she
recognized the potential of Argentine artisans and knew she had to use their
expertise to bring luxurious leather handbags and accessories to the United
States. Following in the footsteps of her entrepreneurial family, Vanesa
launched Almas (Spanish for “soul”) in the fall of 2002. Since then she
has experienced continuous growth and success – the line is currently carried in
over 500 boutiques and specialty stores across the country.
Vanesa returns to her native Argentina several times a year to personally
work on each and every piece of the Almas collection together with her local
artisans.
Buenos Aires is often described as the Latin American fashion equivalent to
Paris. Once heavily populated by Europeans, Argentina’s flair for fashion and
creativity is now often overlooked abroad. “Argentine women continue to look to
Europe for inspiration,” says Vanesa. “However their style has become uniquely
their own.” With the launch of Almas, Vanesa is working to give the American
woman a peek at what the Argentine woman has known for ages: style and
sexiness go hand-in-hand.